Wondering how to start a cleaning business? Learn from Austin Miller, who started Spruce Clean with just 0 in 2018. In 3 years, he’s grown this investment into a Seattle’s #1 house cleaning business, with a line of retail products and plans to expand through national franchising. We’ll find out the secrets to his fast growth in today’s follow-up interview.
Unlock FREE Access to the Cleaning Masterclass: https://bit.ly/4dkTsVQ
When we last talked to Austin about how to start a cleaning business, Spruse Clean was about to launch their new line of home cleaning products. Today, we’ll talk to him about how the roll-out went and which of their new cleaning products has proven to be the most popular. We’ll also hear why he’s decided that franchising is the next step for Spruse Clean, and how a cleaning service business owner can set themselves up for franchising success.
One of the biggest keys to Spruse Clean’s success has been their remarkable performance on Yelp! Austin’s shared some tips for using the platform before, and in this interview we’ll get more of his insights on maximizing review platforms to grow your revenue as a small business. Austin has also designed a Yelp! course for business owners that he’s about to launch. We’ll hear what benefits educational content can have for a business, and what motivated him to share these insights with other entrepreneurs.
A cleaning business start up can be a great choice for a first-time entrepreneur, and Austin’s story is proof. We’ll learn what steps he followed to turn a few hundred bucks into a cleaning company valued at million, as well as his advice to beginning entrepreneurs for starting a cleaning business the right way.
Resources:
https://bit.ly/3YxWxOg – Start or Grow Your Business with UpFlip Academy
https://bit.ly/4dkTsVQ – Start your own business using Chris’s strategies with the 7-Figure Cleaning Business Blueprint
https://spruseclean.com – Find Out More About Austin’s Cleaning Business
Timestamps:
0:00 Intro
1:52 Meeting Austin
2:42 Revenue and Profit Margins
3:06 Continued Sales Growth
4:18 How To Start a Cleaning Business
6:09 Monthly Marketing Budget
7:17 Roadmap to 1 Million Dollars
9:35 Best Time To Start a Cleaning Business
10:33 Navigating Through the Pandemic
12:19 Building More Locations
13:43 Retail vs Service Based Business
15:09 Product Sales
16:01 Choosing Manufactures
17:06 Marketing Strategies
18:09 Yelp Business Course
19:59 Starting the Franchising Process
21:55 Products SKUs
23:00 Hiring Employees
24:35 Consultants
26:20 Dealing with Customer Disputes
27:38 Blitz
29:04 Retention on Hires
30:43 Running Locations Separately vs Franchising
31:38 Evaluation on the Company
34:14 Marketing Spend Increase Update
35:13 What Contributed to Success
36:40 Advice for Running a Business
#cleaningbusiness #howtostartacleaningbusiness #cleaningbusinessstartup
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Neel Parekh launched his cleaning business start-up MaidThis in 2013 to achieve financial independence. A decade later, it’s expanded into a national brand with an average monthly revenue of 6,000–and run as a 100% remote digital business. Learn how to start a cleaning business following Neel’s model in this UpFlip interview.
Unlock FREE Access to the Cleaning Masterclass: https://bit.ly/46n8urM
What Neel built is extraordinary. If you’re interested in owning a piece of MaidThis and becoming a franchisee… Neel is giving all UpFlip viewers an exclusive ,000 in marketing credit. Learn more here: https://maidthisfranchise.com/upflip
Neel’s goals when he became an entrepreneur were two-fold: to have freedom to travel and to provide financially for his parents. He experimented with a variety of side hustles when he first ventured into entrepreneurship. He’ll explain what drew him to starting a cleaning business and what he learned from those earlier ventures that helped him launch MaidThis once he found his niche.
Most people think of a cleaning company as a local business, but Neel bucked that trend by launching MaidThis with a fully-remote model. Their team is distributed across 8 countries, and he’ll explain the advantages and challenges that come along with running a remote cleaning business. He’ll also share his strategies for communicating and managing the workflow with a remote team. Building that team has brought its own challenges, and he’ll explain how the business improved their recruiting systems during Covid.
One factor that drove MaidThis’s success is that they niched down into Airbnb cleaning. They were the first Airbnb cleaning franchise in the United States, with an automated scheduling system that integrates into Vrbo and Airbnb easily. He’ll share why this is such a great niche for a cleaning business and how they developed the systems they use in the business today.
Resources:
https://bit.ly/4dmbo2a – Start or Grow Your Business with UpFlip Academy
https://bit.ly/46n8urM – Start your own business using Chris’s strategies with the 7-Figure Cleaning Business Blueprint
https://maidthis.com/ – Find Out More About Neel’s Cleaning Business
Timestamps:
00:00 – START
00:54 – Background
02:03 – Home office
03:33 – Clientele
05:42 – Going full-time
06:57 – Transition from local to remote
09:02 – Challenges
10:18 – Revenue
11:15 – Starting with nothing
12:42 – “Remote” business model
14:20 – Marketing strategies
16:06 – Remote staff
17:02 – Marketing expenses & ROI
18:21 – Fan blitz
19:21 – Customer reviews
21:32 – What he’d do differently
22:48 – Website demo
26:04 – Customer engagement
28:16 – Onboarding process
30:11 – Book recommendation
31:52 – Benefits of being an entrepreneur
33:36 – Business goals
35:49 – Biggest mistakes
36:43 – Phone demo
40:49 – Advice to fellow entrepreneurs
41:28 -Outro
#cleaningbusiness #cleaningbusinessstartup #cleaningcompany